Travelers Insurance has recently signed a definitive agreement to recover its trademark Red Umbrella and change its name to The Travelers Companies Inc. After the close of the transaction, the company will begin trading on the New York Stock Exchange under the new stock symbol “TRV”. The transaction is subject to customary regulatory approvals. The red umbrella has been a symbol of protection and innovation in passenger insurance for many decades.
Travelers Insurance understands that life and business are constantly changing, and that the best way to serve agents and policyholders is to offer insurance that evolves with them. The red umbrella first appeared as an illustration of insurance protection in a Travelers advertisement in 1870, and it became the official trademark of the company in 1959. The new name and logo of Travelers Insurance will be a reflection of its commitment to providing customers with innovative insurance solutions that meet their changing needs. The company is dedicated to providing customers with the best possible service and protection, and this new name and logo will be a testament to that commitment. The Travelers Companies Inc.
will continue to provide customers with the same quality service they have come to expect from Travelers Insurance. The company is confident that this new name and logo will help them better serve their customers and provide them with the protection they need.
